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Overview
The live webcast based on Dr. Cialdini's ground breaking book Influence: Science & Practice is the only course on the ethical business applications of the Science of Influence endorsed by Dr. Cialdini.
The world-wide appeal of the POP has been demonstrated by its reach. To date, attendees from the following countries have have participated in this powerful workshop: China, the Netherlands, Korea, Japan, Guatemala, Australia, England, India, Canada, Indonesia, Malaysia, Ireland, France, Italy, New Zealand, Mexico, Egypt and Norway. |
| What you will learn here |
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How to use ethical influence to change behavior in others. |
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How to create and enhance long-term, mutually beneficial relationships. |
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Recognize and construct elusive "moments of influence" during which people are particularly receptive to your requests. |
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To understand and practice how to effectively employ the six fundamentals, powerful, and universal principles of influence. |
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Yet unpublished information including amplifiers and activators for the universal six principle of influence.
To distinguish between ethical and unethical uses of influence. |
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| Biography |
Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation.
His books including, Influence: Science & Practice, are the results of years of study into the reasons why people comply with requests in business settings. Worldwide, Influence has sold over 2 million copies. Influence has been published in twenty-five languages. His most recent co-authored book, Yes! 50 Scientifically Proven Ways to be Persuasive, has been on the New York Times, USA Today & Wall Street Journal Best Seller Lists. |
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In the field of influence and persuasion, Dr. Cialdini is the most cited social psychologist in the world today.
Dr. Cialdini received his Ph.D from the University of North Carolina and post doctoral training from Columbia University. He has held Visiting Scholar Appointments at Ohio State University, the University of California, the Annenberg School of Communications, and the Graduate School of Business of Stanford University. Currently, Dr Cialdini holds dual appointments at Arizona State University. He is a W.P. Carey Distinguished Professor of Marketing and Regents’ Professor of Psychology, where he has also been named Distinguished Graduate Research Professor. |
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