Sales pioneer, successful consultant and
best-selling Author. Rackham became known
through the world's largest study on successful
Selling and sales effectiveness, and wrote
three New York Times bestseller.
Special Management Program with Neil Rackham is a must for
every executive who represents the daily challenges of marketing
and sales. This program gives you the ability to adapt to day of the
biggest personality of the area with new ideas, approaches and
examples to draw inspiration from the field and with this inspiration
into your business increase.
WHY YOU MUST ATTEND
These sessions will deal with the following key issues:
- Fundamental shifts in selling and how they are transforming future success
- The new CEO and how they are putting the spotlight on selling
- The rise of the Chief Revenue Officer, and what it means for sales and marketing
- The new buying roles and how they are dictating sales strategy
- Creating lasting client value and what that means for effective selling
- The strategic split into transactional, consultative and enterprise sales
- How sales and marketing can do more with less by working together
- The science of winning against the competition
- Leading indicators – how they can define success and embed positive change
- Transforming your client base – how to win more market share
- Opportunity selection – 2009’s critical strategic skill
- The importance of aligning your leadership’s thinking
- Optimizing the hybrid sales force – driving profitable partnerships
|
