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  About Neil
 
 
 
 
Feb 18, 2010 - Mumbai
Feb 19, 2010 - Bangalore
 
 
 
     

Neil Rackham is known throughout the world as a speaker, writer and seminal thinker on sales and marketing issues. Three of his books have been on the New York Times best seller list and his works have been translated into over 50 languages. He has been Chairman and CEO of three international research and consulting firms.

Rackham first gained international recognition in the 1970s when he led the largest ever research study of successful selling and sales effectiveness. This massive project, supported by major multinationals including Xerox and IBM, involved a team of 30 researchers who studied 35,000 sales calls in over 20 countries. The research took 12 years at a cost, in today’s dollars, of $30 million. From the results of these studies he published the groundbreaking classic SPIN® Selling (McGraw-Hill, 1988) and Major Account Sales Strategy.

(McGraw-Hill, 1989). His books regularly rank among business best sellers, and SPIN® Selling is McGraw Hill’s best selling business book ever. He is author of over 50 influential articles on marketing, selling and channel strategy.

Rackham is also widely recognized as a highly original and creative trainer and communicator. His work in sales training won him the Instructional Systems Association lifetime award for Innovation in Training and Instruction.
Neil Rackham has worked closely with many leading sales forces such as IBM, Xerox, AT&T and Citicorp. He has also worked extensively with senior partners in some of the world’s most successful professional services organizations including McKinsey & Company, where he was for many years a member of the Sales and Channel Management Group.
He’s a sought after conference speaker who receives top reviews from participants for his capacity to take complex issues and make them accessible and interesting. He uses a combination of humor, passion and group interaction to stimulate and challenge his audiences.

Neil has been an advisor on sales performance to several of the Fortune 100 largest companies in the United States. His other books include Managing Major Sales and Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage. More than half the Fortune 500 train their salespeople using sales models derived from his research.
His recent book Rethinking The Sales Force has received wide acclaim from critics, academics and salespeople. It is required reading at many leading business schools.

Rackham has a farm and winery in Northern Virginia and, when he’s not working on improving sales performance, he writes poetry and science fiction, plays medieval musical instruments, and walks the Appalachian Trail.

 Through the years, Neil has worked with outstanding organizations such as:

Abbott Laboratories
Aetna
America Online
Amgen
AmSouth Bank
ARAMARK
Armstrong
AT&T
Bank of America
Bayer Diagnostics
Bayer Medical
Beckman Coulter
Booz Allen Hamilton
BP Amoco
C.R. Bard Urological
Canada Post
Canon
Cap Gemini Ernst & Young
CIGNA

Citibank
Deluxe Corporation
Deutsche Bank
Digital Island
Enersys
Ernst & Young
Experian
ExxonMobil
Florida Power and Light
Forethought Financial
Freddie Mac
Fujifilm Medical Systems
Galileo International
Gazelles, Inc.
General Mills Bakeries & Foodservice
Global One
GOJO
Medtronic
MetLife

Nextel
Oldcastle Architectural Products Group
Oldcastle Precast
Owens Corning
Pentair Tools Group
Great Lakes Chemical
Hewlett Packard
Houghton Mifflin
Imagistics
Imation
Interbake Foods
Johnson & Johnson
JP Morgan Chase
KI 2000
Konica
M&T Bank
McKinsey
Pillsbury
Qiagen

Rational Software
Reliance Insurance
Relizon
Reuters
Riverside Publishing
Scholastic Book Fair
Smurfit-Stone Container Corporation
Standard Charter Bank
The National Commercial Bank of Saudi Arabia
Time Distribution Services
Top Layer Networks
United Airlines Cargo
UPS
Viasys
Waterworks
Wind River
Xcel Energy
XEROX
And many more!!